While all other brands were busy trying to buy up every available ad space in cricket stadiums, we sneakily engrained KFC in the rules of the BBL. Stadium signage comes and goes, but The Bucket Ball will last forever!
From one simple name change, we generated over 60,000
new KFC sign ups and a whopping 3,232% ROI.
We even built the bucket ball into the big bash league mobile game.
